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The watch that never stops, wherever you are.
Inventing a technology to ensure a watch that never stops anywhere in the world was one of the challenges for CITIZEN. In 1976, they invented the world’s first light-powered analog quartz watch that runs using only light as a power source. This technology, now known as “Eco-Drive,” can generate power from any light source, artificial, natural and even dim light to keep watches running without ever replacing batteries.

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ECO-DRIVE : HOW IT WORKS

Converts any light into energy | Energy is stored in a power cell | Enough energy is stored to power most watches for at least 6 months, even in the dark.

POWERED BY LIGHT. ANY LIGHT.

A WATCH THAT NEVER NEEDS A BATTERY.

AW1158-05L

AW1158-05L £149

AW1598-70X

AW1598-70X £219

BM7334-58L

BM7334-58L £199

BM8242-08P

BM8242-08P £119

BN0118-55E

BN0118-55E £369

CA0080-54E

CA0080-54E £269

EW1534-57D

EW1534-57D £199

EW2540-83L

EW2540-83L £179

JX1007-04E

JX1007-04E £269

AW1525-81L

AW1525-81L £199

AW1690-51E

AW1690-51E £269

BM7336-52H

BM7336-52H £199

BM8550-81A

BM8550-81A £149

BN0158-18X

BN0158-18X £249

EW1270-06A

EW1270-06A £109

EW2296-58D

EW2296-58D £199

GA1050-51B

GA1050-51B £229

JX1008-01E

JX1008-01E £269

AW1526-89X

AW1526-89X £199

BM7330-59L

BM7330-59L £179

BM8240-03E

BM8240-03E £109

BM8553-16A

BM8553-16A £149

BN0191-55L

BN0191-55L £299

EW1272-01A

EW1272-01A £119

EW2488-57D

EW2488-57D £199

JX1000-03E

JX1000-03E £269

AW1527-86E

AW1527-86E £199

BM7332-53P

BM7332-53P £199

BM8242-08A

BM8242-08A £119

BN0118-12L

BN0118-12L £299

CA0080-03E

CA0080-03E £229

EW1272-01B

EW1272-01B £119

EW2540-83A

EW2540-83A £179

JX1005-00E

JX1005-00E £269

Citizen, a trusted name and brand leader in the watch industry for over 100 years, is known the world over for its uncompromising values: technical precision, innovative mindset, quality craftsmanship and design excellence. The first to create quartz crystal and titanium timepieces, Citizen was also an early pioneer in advocating for the environment, launching the first light-powered watches with proprietary Eco-Drive technology in 1976, thus adding eco-mindful as a core value.

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Citizen’s diverse portfolio of high-performance and eco-mindful watches is accessibly priced and ranges from professional-grade, sport-inspired designs with advanced functions to sophisticated, timeless silhouettes that are beautiful as well as collectible.